Wine Luthier

Solutions

Wine Luthier provides valuable insights and the essential answers needed for strategic decision-making. We offer an effective method to personalize and elevate the wine consumer experience.

Distributors

A distributor's primary challenge is building customer loyalty while improving profit margins.

By leveraging Wine Luthier technology, we transform uncertainty into objective data, allowing you to optimize your physical portfolio and product catalog.

Online Distributors

The greatest challenge for the online channel is customer volatility in the face of infinite choice.

The key lies in enhancing the purchasing journey through precise personalization based on the user's sensory profile.

Producers

Success for producers means understanding global trends while maintaining consistent quality across batches.

Wine Luthier empowers wineries to design wines with "guaranteed success" before they even hit the market.

Solutions for Distributors

How do we truly know if the wine we receive is the same one we requested?

By mapping the wines—identifying their numerical coordinates within the WPS (Wine Positioning System) and comparing them to the original wine or a different vintage—we can determine if there is a truly perceptible difference in taste.
We provide a detailed numerical report indicating the exact percentage of variation and the degree to which these differences are detectable by the palate.

How do we know which wines to stock for each demographic segment and region?

Wine Luthier offers a wide range of business analysis capabilities, from inventory management to procurement, identifying new trends and understanding demographic groups.

Detect market needs and opportunities and stock accordingly.

Solutions for Online Distributors

How to discover your customers' true taste preferences?

Online customers are volatile due to oversupply.

The challenge lies in profiling wines that match their actual palate to provide highly accurate recommendations.

Our WPS provides an objective method to suggest labels based on individual preferences, providing data on similar wines and calculating the exact percentage of difference that the consumer is able to perceive.

How to verify that the wine received is exactly what was requested?

We guarantee product consistency through numerical coordinate mapping.

By comparing the current wine with the original or previous vintages in the WPS, we determine if a real sensory deviation exists.

We deliver a numerical report detailing the degree of difference, ensuring that quality standards are maintained in every shipment.

How to optimize stock according to region and demographic segment?

To avoid dead stock, it is vital to understand which flavors succeed in each market.

We analyze sensory consumer trends by geographic area and age profile.

This allows online distributors to select and stock the references their specific audience truly demands, basing purchasing decisions on real market data rather than intuition.

Solutions for Producers

How to profile your wines for a specific tender category and create the winning wine?

Wine Luthier enables wineries to accurately analyze buyer needs to create new wine brands accordingly, allowing them to win tenders and successfully enter new markets.

How to know if my wine will appeal to my regular customers and my target audience?

The flavor of the wine to be bottled is compared against the target wine (a previous vintage, a previous batch, or a market competitor), determining the exact difference between both flavors and, if desired, the path to making the difference imperceptible to the consumer.